AOL search data

Well, I just did a rather thorough analysis of the data released by AOL recently. 20 million search queries done over 3 months period. It offers a rare insight on how people really search, what results they click etc.

It is without any doubt the most valuable SEO related data released this year and it’s analysis should be obligatory for all SEOs.

AOL search data dowloads can be found using google. If you don’t have time/capacity/skills to analyze them, drop me a line. For privacy reasons the original data file is not available anymore, however, you may find my aggregate results analysis quite useful.

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